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REWIND: Matthew Crofoot | Holistic Health Coach

January 3, 2024

Matthew Crofoot

Holistic Health Coach

So, Matt, you’re a holistic health coach. Tell us a little bit about what that entails, and what it is you do. 


I help people assess their health and see where they may be having problems in foundational areas of their life. This includes things like what they eat, how they move, are they getting good sleep, avoiding environmental toxicity, and managing stress. It can also involve dealing with trauma and negative belief systems. 


How did you get started in this field? What drew you to it? 

I got very sick about twenty years ago and developed Chronic Fatigue and many neurological problems. This started me on an epic journey to discover what makes humans healthy and how our modern lifestyle is at odds with that. 


How did you learn about all of this? Is there special training involved? 


I am a certified Functional Nutritional Therapy Practitioner and Awakening Dynamics Quantum Healer. I blend the nutrition and physical/lifestyle strategies of being a Nutritional Therapist with the very powerful Subconscious Empowerment belief work I do which uses energy healing as one of the modalities. 


What are some of the ways that working on mental and physical health can improve physical health as well? 


Most people put excessive amounts of learning and work into the physical. We all know we are supposed to eat healthily and get exercise, yet sometimes we find we simply can’t force ourselves to do it. Maybe we are stressed out all of the time, or have childhood or major event trauma in our life that was never addressed. All of the psychological and emotional blocks I find are often much more powerful and are showstoppers to our physical health. This is because they block the flow of energy in our body and put our nervous system into a sympathetic “fight or flight” response, making it very hard to heal. I have found people can have breakthroughs in almost any area of their life when they address their emotional, psychological, and energetic issues. One of my gifts is to hold space for people and be a guide to help find out what these blocks are during my Subconscious Empowerment sessions. 


Take us through a typical day for you at Habitual Health. What kinds of things do you do for different clients, and how do you help them? 


I usually see people remotely over Zoom. A Subconscious Empowerment session usually lasts just over an hour and is a collaborative process between me and the client. Together we make a safe space to do the work and then go searching for the blocks and traumas that are holding them back in the area of their life they want to change. Often this includes me doing free-form energy work or a combination of muscle testing and belief work to help shift limiting beliefs and traumas. Relationship and allergy clearings can be helpful as well. Really, the sky's the limit on the energy healing side. I like to blend in practical coaching to help change physical and lifestyle habits that will support a person nutritionally if that is appropriate. I’ve also been known to advise on other topics to help my clients see a new perspective which helps shift beliefs as well. Finally, when needed, I help people with their nervous systems and conscious belief systems. 


What would you say is the future of your business? How would you like it to grow and evolve going forward? 


Going forward, I would like to be able to help the right people. People that are ready to offer their gifts to the world so I can create a virtuous upward spiral of positive impact on this planet. 


What advice would you give to others looking to follow a similar path, and learn about holistic health practices? 


I really felt that my nutrition coaching program at the NTA (nutritionaltherapy.com) was instrumental. Talking to a mentor is also a great place to start as you plan out who you want to serve and what areas of health you are passionate about. 


Lastly, what drew you to Epiphany Space, when did you know they were your L.A. community? 



I felt energetically drawn to Epiphany Space. I was researching coworking spaces and there are hundreds in Los Angeles. I just felt a strong pull to Epiphany Space (as I have heard echoed before by others). It is an amazing group of people with great hearts. I am so glad I found this community.

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